Special Issue in Transportation Research Part E: Logistics and Transportation Review Call for papers: “Online-to-offline Ecommerce Operations Management (EOM)”
Introduction
With the advance of automation technologies and enterprise computing concepts such as Internet of Things (IoT), major changes have taken place in the way that companies manage their businesses and consumers do their shopping. In the past 10 years, major ecommerce providers such as Alibaba, Amazon, or Zalando have solved technological problems of dealing with millions of simultaneous “button clicks” for online orders. Offering many products online is one thing, but fulfilment operations have become the major ‘online-to-offline’ (O2O) challenge. Logistics operations, needed to fulfil the massive number of ecommerce orders, are difficult due to the following three aspects: (1) the level of automation and flexibility in warehousing and distribution is (still) quite low, (2) the information / resource sharing and process synchronization between logistics service providers is insufficient, and (3) fluctuating demands lead to labour and equipment shortage in peak periods, but low off-season utilization. Ecommerce logistics generally may cost 40% of the price that customers pay for the goods. The large amounts of data that result from online consumer browsing and purchasing can be mined and help to build the company’s competitive supply chain. It is hence critical to develop innovative systems and strategies to deal with the online and offline issues of supply as well as demand in ecommerce operations and supply chain.
Scope of the Special Issue
The purpose of this special issue is to publish high-quality theoretical and application oriented papers addressing recent frontiers in O2O-EOM with an emphasis on real-world motivated cases. O2O-EOM refers to the combination of operations management models applied to O2O issues using advanced digital and automated technology, involving online shopping, ecommerce logistics and other typical value-added operations such as e-purchasing, e-finance, or e-marketing.
A special issue devoted to the central theme of O2O-EOM will be rewarding for both academic and industrial communities. The size of the potential readers and scholar for this topic can be very large with a broad and multidisciplinary background, including information technology, management science, business and engineering.
Potential topics include, but are not limited to:
Empirical studies of O2O-EOM practices and performance
Enterprise collaboration, synchronization and interoperability in O2O-EOM
Supply chain hedging, financing and risk management in O2O-EOM
Operations management modelling and simulation in O2O-EOM
Transportation network optimization in O2O-EOM
O2O-EOM issues in service operations
Green and sustainability topics related to O2O-EOM
Cyber-physical-enabled logistics and operations systems for O2O-EOM
Optimizing O2O-EOM using big data and artificial intelligence innovations
Literature review and survey related to O2O-EOM issues
Submission Method
For this special issue, authors are encouraged to use Elsevier’s online multimedia tools and submit supplementary materials such as simulation code and data, video, and AudioSlides along with their manuscripts. For guidelines to prepare your manuscript and for manuscript submission, please visit https://ees.elsevier.com/tre
When submitting your manuscript, please choose “VSI: O2O-EOM” for “Article Type”. This is to ensure that your submission will be considered for this special issue instead of being handled as a regular paper. All submissions will be processed upon receipt and go through the journal’s standard peer-review process.
Important Dates
November 10, 2017: open for online submission.
April 30, 2018: paper submission deadline.
June 15, 2018: completion of the first round review.
December 15, 2018: completion of the second round review.
28 February, 2019: final manuscript due.
30 April, 2019: tentative publication date.
Inquiries
Potential authors are strongly encouraged to contact Guest Editors for feedback and comments about the topics of the research papers. All inquiries regarding this call for papers should be directed to Guest Editors.
Guest Editors (* managing guest editor) *George Q. Huang, Professor
HKU-ZIRI Lab for Physical Internet, Department of Industrial and Manufacturing Systems Engineering, The University of Hong Kong. Tel: 852-28592591, E-mail: gqhuang@hku.hk
René de Koster, Professor
Department of Technology and Operations Management, Rotterdam School of Management, Erasmus University. Tel: 31-10-4081992, E-mail:rkoster@rsm.nl
Yugang Yu, Professor
Department of Management Science, School of Management, University of Science and Technology of China. Tel: 86-551-63606456, E-mail:ygyu@ustc.edu.cn
简介
随着自动化技术和物联网（IoT）等企业计算概念的发展，企业管理业务和消费者购物的方式发生了重大变化。在过去的10年中，阿里巴巴，亚马逊和Zalando等主要电子商务提供商已经解决了处理数百万线上订单“按钮点击”的技术问题。线上提供许多产品是一回事，但实现操作已成为“线上到线下”（O2O）的主要挑战。由于以下三个方面，物流作业是完成大量电子商务订单所必需的：（1）仓储和配送的自动化水平和灵活性（仍然）相当低，（2）与物流服务提供商之间的信息/资源共享和流程同步还有不足，（3）需求波动导致高峰期的劳动力和设备短缺，但淡季利用率低。电子商务物流通常可能花费客户为商品支付价格的40％。来自线上消费者的大量浏览和采购的数据可以被挖掘出来，并有助于建立具有竞争力的供应链。因此，开发创新的系统和策略来处理线上和线下供应问题以及电子商务运营和供应链需求至关重要。
特刊的范围
本期特刊的目的是发表针对O2O-EOM最新前沿的高质量理论和应用方面的论文，强调现实世界的动机案例。O2O-EOM是指运用先进的数字和自动化技术，涉及线上购物，电子商务物流和其他典型增值业务（如电子采购，电子金融或电子营销）的应用于O2O问题的运营管理模式的组合。
专门讨论以O2O-EOM为中心主题的特刊将对学术界和产业界都有所帮助。这个主题的潜在读者和学者的规模可能非常大，他们具有广泛的多学科背景，包括信息技术，管理科学，商业和工程学。
潜在的主题包括但不限于：
O2O-EOM实践和绩效的实证研究
O2O-EOM中的企业协作，同步和互通
O2O-EOM中的供应链对冲，融资和风险管理
O2O-EOM中的运营管理建模和仿真
O2O-EOM中的运输网络优化
服务运营中的O2O-EOM问题
与O2O-EOM相关的绿色和可持续发展主题
面向O2O-EOM的基于网络物理的物流和运营系统
利用大数据和人工智能创新来优化O2O-EOM
有关O2O-EOM问题的文献综述和调查
提交方法
对于此特刊，鼓励作者使用Elsevier的线上多媒体工具，并提交补充材料，例如模拟代码和数据，视频，音频及相关手稿。有关准备稿件和提交稿件的指导方针，请访问https://ees.elsevier.com/tre
提交稿件时，请选择“文章类型”中的“VSI：O2O-EOM”。这是为了确保您的提交将被视为特刊投稿，而不是作为常规文章处理。所有提交的内容将在收到后进行处理，并通过期刊的标准同行评审流程。
重要的时间点
2017年11月10日：开放线上提交。
2018年4月30日：论文提交截止日期。
2018年6月15日：完成第一轮审查。
2018年12月15日：完成第二轮审查。
2019年2月28日：最终稿件到期。
2019年4月30日：暂定发布日期。
查询
强烈建议潜在作者联系访客编辑，以获取关于研究论文主题的反馈意见和评论。所有关于此次征文的咨询都应该直接联系访客编辑。
访客编辑 (管理访客的编辑) ：
George Q. Huang, Professor
HKU-ZIRI物联网实验室，香港大学工业与制造系统工程系。
Tel: 852-28592591, E-mail: gqhuang@hku.hk
René de Koster, Professor
伊拉斯姆斯大学鹿特丹管理学院技术与运营管理系。
Tel: 31-10-4081992, E-mail:rkoster@rsm.nl
Yugang Yu, Professor
中国科学技术大学管理科学系。
Tel: 86-551-63606456, E-mail:ygyu@ustc.edu.cn